Mission Statement
At The Firm, Inc., we are committed to delivering exceptional results guided by three core principles: Safety, Quality, and Speed.
Safety
Safety is our number one priority. Every individual working on our projects is part of The Firm, Inc. family, and we take every precaution to ensure that everyone returns home to their loved ones at the end of each day. Through rigorous safety protocols, ongoing training, and a culture of vigilance, we strive to maintain a safe environment on every project site.
Quality
Quality is at the heart of everything we do. We take pride in our workmanship and are dedicated to getting it right the first time. Our experienced team uses the best materials, techniques, and practices to deliver results that exceed expectations. For us, quality isn’t just a standard—it’s a promise.
Speed
We understand that time is a valuable resource, and we approach every project with efficiency and purpose. But speed isn’t just about timelines—it’s about real savings for our clients. An unoccupied home or unfinished project represents more than a delay; it means rising costs, missed revenue, and financial strain. That’s why we focus on streamlined processes, proactive communication, and strategic execution to deliver projects on time—helping our clients minimize holding costs and maximize their investments. At The Firm, Inc., we don’t just build fast; we build smart, ensuring that speed translates into real financial benefits.
Commitment
When you work with The Firm, Inc., you can trust that our team is dedicated to providing a seamless experience from start to finish. By prioritizing safety, quality, and speed, we create outcomes that stand the test of time and build lasting relationships with our clients.
At The Firm, Inc., your vision is our mission.
Our Team
Kirby Horton
Co-Chief Executive Officer with 30+ years’ experience in the insurance business and 16 years’ experience in manufactured housing – buying, selling, operating mobile home parks, primarily in the southeast US. Based in Franklin, TN.
Bari Horton
Co-Chief Executive Officer with a background in retirement fund and insurance sales, along with 16 years’ experience in manufactured housing, with an emphasis on the financial bookkeeping and banking for each community under management. Based in Franklin, TN.
Pam Modos
Chief Strategy Officer with a background in education and automotive material planning and scheduling. 16 years’ experience in insurance and manufactured housing with an emphasis on marketing, systems, and human resources. Based in Kalkaska, MI.
Terry Walters
Director of Operations with over 25 years’ field experience in operations, project management, sales and marketing – Overseeing the onboarding and exiting of several parks. Based in Burlington NC.
Matthew Horton
Operations Manager with over 15 years’ field experience in manufactured housing, operations and project management. Based in Chattanooga, TN.
Allen Franks
Operations Manager with over 15 years’ experience in manufactured housing management – operations and accounting functions. Based in Beechgrove, TN.
Anthony Passanante
Human Resource Manager with over 4 years’ experience in manufactured housing. Background in economics banking and accounting. Based in Louisville, KY.
Angelica Prater
Area Manager with 5 years’ experience in property management and community management. Fluent in English and Spanish. Based in Macon, GA.
Joanna Hall
Community Manager with a background in customer service, leasing, collections, and property management. Joanna has 1 year of experience in the manufactured home community industry. Based out of Troy, AL
Lee Hall
Maintenance Supervisor with a background in all aspects of maintenance including trouble shooting, problem solving, material procurement, and repairs. Lee has over 3 years of experience in the manufactured home community industry. Based in Troy, AL