About Us

Our mission is to revitalize under-performing mobile home communities – for the residents as well as for our partners – in a timely, cost-effective and efficient manner. For the residents, we provide safe, clean, affordable housing. For our partners, we provide significant returns. To accomplish this, we hold ourselves and our team members to a very high standard of CASA:

Collections

Appearance

Sales

Accuracy

We are committed to maintaining high rates of rent collection, clean communities, high occupancy, and accurate record-keeping for each community, resulting in mobile home communities that we can all be proud of.

Our Team

The Firm, Inc. Team

Kirby Horton

Co-Chief Executive Officer with 30+ years’ experience in the insurance business and 12 years’ experience in manufactured housing – buying, selling, operating mobile home parks, primarily in the southeast US. Based in Franklin, TN.

Bari Horton

Co-Chief Executive Officer with a background in retirement fund and insurance sales, along with 12 years’ experience in manufactured housing, with an emphasis on the financial bookkeeping and banking for each community under management. Based in Franklin, TN.

Pam Modos

Chief Strategy Officer with a background in education and automotive material planning and scheduling. Ten years’ experience in insurance and manufactured housing with an emphasis on marketing, systems, and human resources. Based in Kalkaska, MI.

Gina Cheatham

Sales Director with deep background in sales and marketing.  4 years’ experience in manufactured housing marketing.  Based in Columbus, GA.

Angelica Prater

Social Media Coordinator with 2 years manufactured housing experience in sales and leasing. Based in Macon, GA.

Jacob Lindsey

Regional Manager with a background in marketing, sales and operations.  3+ years in the field in project management and park management. Based in Chattanooga, TN.

Allen Franks

District Manager with 15 years’ experience in manufactured housing management – operations and accounting functions. Based in Mt. Washington, KY.

Matthew Horton

Area Manager with 3 years’ field experience in operations and project management. Currently revitalizing Oak Harbor, and Green Oaks . Based in Chattanooga, TN.

Amanda Jackson

Asset Manager with Real Estate license, with 10+ years’ experience in manufactured housing management – operations and accounting functions.  3 years’ experience as Asset Manager, overseeing the onboarding and exiting of several parks.  Based in Albany, GA.

Anthony Passanante

Asset Manager with a background in economics, banking and accounting.  Based in Louisville, KY.

John Chason

Acquisitions Director- John brings decades of sales and marketing experience to the team. John is responsible for identifying new opportunities and closing the transaction. Based in Tallahassee FL.

Shelby Romero

Community Manager with a background in marketing and sales . 1+ years in the field of park management. Fluent in Spanish and English. Based in Augusta, GA .